Liberlive

LiberLive is a music technology company known for creating the C1 Stringless Smart Guitar, a revolutionary, portable instrument designed to make playing music accessible to beginners by replacing traditional steel strings with, pressure-sensitive pads, and app-driven, customizable sound. It enables users to play, strum, and produce various instrument sounds (guitar, bass, piano) without needing years of training

Year

2024-2026

Scope

Branding, Social Media

Timeline

12 weeks

Live project

Preview

This long-term, multi-tiered creative collaboration with music tech innovator LiberLive showcases the dynamic intersection of seasonal lifestyle storytelling and comprehensive product education. Spearheading a series of targeted holiday campaigns—including high-profile launches for Halloween, Mother’s Day, and Christmas—the project deployed distinct talent across an array of diverse locations to capture the emotional connectivity of the brand.

We delivered a bold, colorful brand identity paired with a fast, interactive website experience. Featuring dynamic visuals, conversational copy, and movement-packed layouts, Yallo!’s new look captures their fearless voice and positions them as the go-to agency for standout social storytelling.

Liberlive

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